Official – Skoda Yeti 4×2 launched at 13.20L
The Skoda Yeti, one we refer to as a go anywhere Skoda Superb, did not stir the market as one would have expected. It was an excellent product which suffered the onslaught of highly optimistic pricing. Skoda tried to sell it as a niche product but failed to do so because the consumers did not see value in the proposition. Taking some lessons from the Tata Aria debacle, Skoda has decided to induce oodles of value in the Yeti by stripping off the four wheel drive. Skoda has launched the Yeti 4×2 at a very tempting price of 13.20L (ex Maharashtra). The 4×2 version of the Yeti will come in 2 variants Active & Ambition with the top model containing all the goodies such as ESP, Hill Hold control and Vario Flex. The detailed pricing structure is as follows:
The 4X2 Yeti is available in five colours –Aqua mist, brilliant silver, candy white, cappuccino beige, magic black, mato brown. Due to the deletion of the transfer case and drive shafts, the mileage has also improved to 17.72 kmpl. Do you think that the Skoda Yeti is now a high value proposition? |
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